Social Media Executive

We're Hiring: Social Media Executive

Salary: Competitive salary based on experience

Location: Remote

About Beautiful Earth:

We are one of the fastest growing jewellery brands in the UK. In a short space of time, we have sold over 2 million jewellery pieces to 600,000+ customers around the world in over 4 years.

Our goal is to create an amazing & well known international brand that deeply serves our customers by providing beautiful & high quality jewelry at a very affordable price. We truly want to make a positive impact on this world through our jewellery but also through various charitable projects we are a part of.

Our team is kind, talented and driven with big goals. We consistently innovate, test new things and we learn and adapt quickly.

If this sounds exciting to you then keep on reading.

About you:

We are currently hiring a highly motivated and ambitious Social Media Executive to refine and execute our social media strategy aimed at increasing our brand awareness & differentiating ourselves as a brand, driving engagement, and generating sales.

We are looking for someone who can build a strong short form video content system for organic social media (IG and Tiktok primarily with some focus on Youtube & Pinterest) that consistently delivers high engagement and fosters a community of loyal followers.

Your goal will be to create a reliable pipeline of engaging, potentially viral video content, with an initial target of one video per day, and gradually increasing output. This role involves creating a robust content calendar, managing influencer relationships, coordinating high-quality content production, and ensuring the success of our social media campaigns.

Key Responsibilities:1.Content Strategy and Planning:

• Develop and manage a content calendar based on seasonal trends, product launches, and current viral trends.
• Take inventory of existing content and identify needs for new content creation, including filming and editing videos and sourcing new materials.

2.Influencer & Content Creators Collaboration:

• Work with the influencer team to source content from influencers and content creators.
• Create video briefs & write copy, negotiate prices, and manage influencer relationships to maximize the quality and quantity of content.

3.Content Production:

• Collaborate with the content team to source video content for socials involving models and videographers.
• Prepare detailed briefs with shot lists for specific shoots, ensuring high-quality output.

4.Analytics and Reporting:

• Regularly analyze social media performance and provide detailed reports.

5.Budget Management:

• Manage the social media budget, ensuring efficient allocation of resources to hit our goals.

Desired Qualities:

• 2+ years of experience in social media for a DTC brand, agency or your own account.
• Proven track record of developing and executing successful social media strategies.
• Strong understanding of social media platforms, trends, and analytics tools.
• Excellent communication, negotiation, and project management skills.
• Creative mindset with the ability to generate innovative content ideas.
• Experience working with influencers and managing content partnerships.
• Ability to work in a fast-paced environment and handle multiple projects simultaneously.

What are some of the perks?

• A dynamic, goal-oriented, and kind team environment.
• Remote working with fully paid trips to London to meet with the team through the year.
• A fully paid team holiday anywhere in the world (1-2x a year).
• Paid vacation and UK bank holidays.
• Free jewellery!
• Lots of training opportunities including paid courses and conferences. This is a unique chance to grow into a leader in social media marketing.